According to a recent article in Forbes, http://www.forbes.com/sites/ilyapozin/2013/04/18/200-million-users-linkedin-is-just-getting-started/,as of January 2013, LinkedIn had over 200 million users. The Forbes article really showed how important it is to be on LinkedIn.If you work in the business to business sector or in a business that has industry specific needs, you really should check out LinkedIn.
There is a video on Youtube, http://www.youtube.com/watch?v=9IpurwxcOJw, for those of you that have an 18 minute coffee break, that explains everything you need to know about being on and using LinkedIn. If you don’t have that long of a break, the following will only take a couple of minutes to read.
●Your cover photo is the first thing people will see. Be sure to have one. Remember to fill out your profile, especially the products and service section.
●Post business articles. You want the people visiting your page to see a lot of activity.
●Don’t forget the other social networks you are on. Ask everyone on your Facebook page, Twitter account, or Pinterest page, to check out your company on LinkedIn.
●Join a LinkedIn group. It’s an opportunity to show people how knowledgeable you are by posting blogs or articles about your business.
Now if you still have a few minutes left before your coffee break is over, here are a couple more articles on why to use LinkedIn.