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		<title>How Loyal Are Your Customers?</title>
		<link>http://www.pentavision.net/blog/03/15/2010/staff-blogs/how-loyal-are-your-customers/</link>
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		<pubDate>Mon, 15 Mar 2010 13:59:31 +0000</pubDate>
		<dc:creator>Guest Author</dc:creator>
				<category><![CDATA[Staff Blogs]]></category>
		<category><![CDATA[Customer loyalty]]></category>
		<category><![CDATA[Heather Hosterman]]></category>
		<category><![CDATA[loyalty programs]]></category>
		<category><![CDATA[Mid-City Supply]]></category>
		<category><![CDATA[Mid-City Supply Company]]></category>
		<category><![CDATA[PentaVision Integrated Digital Media]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[South Bend video production]]></category>

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		<description><![CDATA[Customer Loyalty Programs…  Do they work? Are they worth the money?  To both questions I answer yes, if executed properly.  Customer loyalty programs, as with many sales promotions, are not “build it and they will come” and should never be expected to be an instant gratification sales promotion.  When you think of loyalty, the words [...]]]></description>
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		<title>Guest Post:  Ghosts of Innovations Past</title>
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		<pubDate>Mon, 08 Mar 2010 15:06:31 +0000</pubDate>
		<dc:creator>Guest Author</dc:creator>
				<category><![CDATA[Staff Blogs]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[Loren Verville]]></category>
		<category><![CDATA[PentaVision]]></category>
		<category><![CDATA[PentaVision Integrated Digital Media]]></category>
		<category><![CDATA[Problem]]></category>
		<category><![CDATA[Solution]]></category>
		<category><![CDATA[Vacuum Cleaner]]></category>

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		<description><![CDATA[Let&#8217;s talk about an innovation blocker, one that I like to call The Ghost of Innovation Past a.k.a. &#8220;the GIP.&#8221; A common discussion in innovation circles is how to remove obstacles to innovation. The thought is that people want to innovate but are held back by their rigid companies. The GIP is one of those [...]]]></description>
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