PentaVision's "What's Your Story?" Blog

Picture if you will, a great orchestra tuning up before a big performance. Musicians on strings, woodwinds, percussion and various types of brass instruments all playing different notes, warm up scales, random sounds and all of them playing at different tempos. We’ve all heard this “acoustic cacophony” before the beginning of a concert performance or some other show we’ve gone to see. Now enter one person, the one person who brings this disorganized group together, grabs their attention, quiets the commotion and ultimately gets this collection of talented musicians to perform beautiful music together as one team. That one person is the orchestra conductor. Now imagine preparing for a video production. Read the rest of this entry →

Awhile ago I wrote a Post-Production article about The Art of Motion Graphics. In it I discussed the attention grabbing power of animated graphics in video. Isn’t it time then, for a little visual aid? Recently I put together a simple motion graphics reel for a potential PentaVision client who wanted to see what I was capable of. I present that to you here (it’s important to note that several of these clips come from personal projects, past employers and other ghosts from the past):

Extra special thanks to Jonn Swihart for lending us an original music track to cut this to.

So your video has been budgeted, shot and edited. Only one more ingredient needs to be added before it can be proudly displayed:

Graphics.

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Your pre-planning is done, footage is shot, and the interviews are over. Now what?

It is at this point that everything begins to come together.

Searching for the most appropriate and interesting shots, the producer will begin to sort and log the previously shot footage. Read the rest of this entry →