Posts Tagged ‘jib’

The Right Tool…

There is an old saying that says you should “always use the right tool for the right job.”  In the production world, that old adage is especially accurate when we choose what we take on shoots. Take what you need and use what you take is efficiency at its best. Why go big when you can stay little? Read the rest of this entry →

04

11 2011

A Promotional Campaign for Hampton Inn and Suites Downtown – Albany, New York

What do you get when you cross 3 states, Ryan and Bob and a minivan? A beautiful hotel, a fun video and 2 guys that, believe it or not, still actually talk to each other. Read the rest of this entry →

13

12 2010

Random thoughts while waiting for that ONE lone cloud in the sky to pass so we can continue shooting in full sun…

Why is it you can have a light on for the entire time you’re setting up and blocking a shot but right when someone calls “Action!” the lamp burns out? How can it be that when you look away from the viewfinder for a split second, when you look back, there’s a car parked in your perfectly-framed shot? Who thought it would be a “cute setup” to have a dog AND a child? With lines? If that last take was “perfect,” why are we doing it again? How come when you just start getting to the usable portion of a great interview, the battery warning light flashes ugly red?

Read the rest of this entry →

30

04 2010

Production: The Necessity of Camera Movement


Camera movement is an element of film and video production sometimes highly overlooked today. With the invention of the zoom lens, the physical movement of the camera and tripod location has changed and evolved. Often it is easier and less labor intensive to simply “zoom in” rather than moving the camera itself. Read the rest of this entry →

27

06 2008


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