It’s the Message – Not the Medium
I’ve been attending quite a few great webinars lately – but none of them really gave me a jolt of life and inspiration like the one I attended on Tuesday presented by HubSpot that featured Gary Vaynerchuk, author of Crush It! and host of Wine Library TV – a vlog (video blog) all about one of my favorite topics, wine (I’ve created a Facebook group dedicated to that very topic!). Maybe it was the copious amounts of Starbucks bold coffee coursing through my veins, but a major fire was lit under me as I listened to Gary’s discussion about infusing passion into storytelling and interacting with customers to create dialogue and cultivate relationships.
You might be wondering how a guy who blogs about wine has earned the reputation as a best-selling author, social media guru and in-demand speaker. To anyone who attended, it was probably obvious: Gary is absolutely passionate about everything he does. He lives, breathes and drinks(!) what he loves.
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